Business research process | Marketing homework help

Resources: The University Library or the Electronic Reserve Readings


Find an article in the University Library that contains a research study in the functional area of your own job or a functional area you desire to be a part of someday.


Write a 700- to 1,050-word summary:


Describe the business research process followed in the study in the article. 

   Identify the research problem and the research method used. 

   Discuss how the research is solving the problem within the chosen functional area. 

   Identify other potential applications using business research within this functional area or related areas.

Format your paper consistent with APA guidelines.


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